Born in the countryside in a horticultural environment, I had no choice but to be surrounded by plants, trees and flowers from an early age. It was by chance that I came to understand the cycles of nature, its beauty and its fragility. And although I didn't make it my job, I made it the foundation of my values: observe, respect and develop.

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This thread has stayed with me throughout my professional life - and for the last 15 years I've been working for companies committed to organic and/or fair trade products. As an international sales manager, I've been able to discover this environment, get to know the players and learn how it works. Managing multicultural teams, commercial negotiations, referencing, setting up marketing plans, training sales teams - these are all skills I'd like to share with committed brands. 

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My personal and professional life has also taken me to live in 5 different countries (France, Germany, Iceland, Morocco and Sweden), learning the languages, customs and structure of local business.

Today, I want to share these skills and experiences with other projects and companies that want to promote their products and values beyond their own borders, and that need flexible support that is competent in their field of activity and consistent with their values. 

Ethical Connections' mission is to connect brands and distributors and help them to market their ethical products more effectively.